The main objective of this course is to provide professionals with:

• A proactive mindset for identifying untapped market opportunities
• The skills to evaluate the commercial viability of new ideas
• Knowledge of innovation frameworks and opportunity mapping
• Understanding of customer problem-solving as a source of growth
• Ability to build business cases for new initiatives
• Skills to navigate organizational hurdles to bring ideas to market
• Knowledge of lean startup and agile principles for opportunity testing

This collaborative training course will comprise the following training methods: Lectures, Seminars & Presentations, Group Discussions, Assignments, Case Studies & Functional Exercises. Solid State Training follows the ‘Do-Review-Learn-Apply’ model.

Organisations will benefit from:

• A more entrepreneurial and growth-oriented workforce
• Improved success rate of new business ventures and products
• More efficient use of resources on validated opportunities
• Greater organizational agility and responsiveness to trends
• A culture of low-cost experimentation and innovation
• Stronger business cases for strategic growth investments

Professionals will benefit from this course in the following ways:

• Improved ability to transform ideas into business results
• Enhanced skills in financial and commercial evaluation
• Greater success in leading high-growth projects
• Increased readiness for senior roles in business development and innovation