The main objective of this training course is to provide professionals with:

• A thorough understanding of the internet marketing ecosystem and social media platforms
• The skills to develop and execute integrated online marketing campaigns
• Knowledge of social media advertising, community management, and influencer engagement
• Understanding of Search Engine Marketing (SEM) and display advertising
• Ability to track, analyze, and report on social media and internet marketing performance
• Skills to create high-impact digital content for various online channels
• Knowledge of the latest trends and emerging technologies in social media marketing

This collaborative training course will comprise the following training methods: Lectures, Seminars & Presentations, Group Discussions, Assignments, Case Studies & Functional Exercises. Solid State Training follows the ‘Do-Review-Learn-Apply’ model.

Organisations will benefit from:

• A more sophisticated and effective online and social media presence
• Improved brand awareness and engagement in the digital space
• More efficient customer acquisition through targeted online advertising
• Greater ability to manage brand reputation and engage with customers
• Increased ROI from internet and social media marketing investments
• Better alignment of digital activities with overall business strategy

Professionals will benefit from this course in the following ways:

• Improved ability to manage professional social media and internet campaigns
• Enhanced content creation and digital communication skills
• Greater success in reaching and converting online audiences
• Increased confidence in navigating the evolving digital landscape