Customer Complaints Handling and Management Training Course
Monday, February 23, 2026
Category:Customer Service
3
Days
Dubai
9:00am – 4:00pm
Introduction
Did you know that unresolved customer complaints can cost businesses up to 10 times more in lost revenue and reputation damage than proactive resolution? This reality underscores the critical importance of effective complaint handling in today’s competitive business landscape. Our comprehensive Customer Complaints Handling and Management Training Course equips professionals with the skills needed to transform customer grievances into opportunities for loyalty and growth, ensuring measurable business results in an increasingly customer-centric marketplace.
This course is essential for organizations aiming to enhance customer satisfaction, reduce churn, and build long-term loyalty. By mastering complaint handling and management, professionals can turn dissatisfied customers into brand advocates, ensuring business growth and a stronger market position.
Objectives
Upon completing this Customer Complaints Handling and Management Training Course successfully, participants will be able to:
- Build skills in establishing rapport and deeply understanding customer requirements to create positive interactions.
- Empathize with customers while accurately identifying their underlying needs and concerns.
- Learn to be a proactive listener, using advanced listening skills to gauge customer emotions and expectations.
- Work on body language and gestures to project a professional, approachable demeanor during customer interactions.
- Understand customer expectations comprehensively and develop strategies to consistently exceed them.
- Defuse emotional reactions from difficult customers with tact and composure, turning tense situations into opportunities.
- Interact with customers using polished, effective communication skills tailored to diverse personalities and scenarios.
- Identify their personal approach towards customer complaints and refine it for better outcomes.
- Adopt a customer-centric mindset that prioritizes customer satisfaction in every interaction.
- Convert customers with complaints into loyal champions who advocate for the brand through exceptional service recovery.
Training Methodology
This Customer Complaints Handling and Management Training Course is crafted to deliver a dynamic, immersive learning experience through a blend of theoretical insights and practical application. Methodology includes Presentations, Role plays, Group Discussions, Lectures, Assignments, Activities, Polls, Surveys, Whiteboard interaction, Case Studies & Functional Exercises, and On-the-spot Coaching. Solid State Training adheres to the proven Do-Review-Learn-Apply Model.
Organizational Impact
Organizations who nominate their employees to participate in this Customer Complaints Handling and Management training course can benefit in the following ways:
- Be able to better serve customers with complaints
- Have customers who feel that they matter
- Increased C Sat (Customer Satisfaction) scores
- Have employees create trust, credibility, and respect with the customer
- Have employees build rapport with customers and enhance their interpersonal skills
- Use customer-centric responses when interacting with the customer
- Be able to deal with customer complaints in a successful manner
- Be noted for going the extra mile in customer support
- Better the overall customer interaction experience
Personal Impact
Individuals who participate in this Customer Complaints Handling and Management training course can gain from it in the following ways:
- Build better rapport with customers
- Understand customer requirements in detail
- Know who the customer is and what they expect
- Deal with customer complaints and turn them into successful interactions
- Have a reduction in complaints from customers and focus on customer satisfaction
- Excel in customer interactions
- Develop confidence in handling difficult customer situations
- Enhance career prospects through specialized customer service skills
- Reduce workplace stress by mastering complaint resolution techniques
This course would be suitable for: Personnel dealing directly with customers, Customer Complaints Teams, Customer Service / Sales Teams, Customer Complaints – Escalations Department, Customer Complaints Call Centre Employees, Customer-facing Team Managers, Customer Service – Quality Coaches, Trainers, and Supervisors.
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